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How Do You Remove Track Lines from a Coat?

I still remember how frustrated I got when I first started grooming.

eraserI was the assistant, doing mostly bathing and drying for the groomer. One day, she was overbooked and was falling deeply behind schedule. She had a basic “all trim” on a larger dog that she hadn’t even started yet. Out of desperation she asked if I would remove some of the coat before the bath.

I thought to myself, “Sure, why not? How hard could it really be?” I picked up the A2 clipper as the groomer handed me the appropriate head. I twisted it on and set to work.

What a mess. The dog wasn’t hurt but my work was awful. The dog was full of uneven coat and lots of tracking.

The groomer had always made it look so easy. Coat seemed to melt off like a hot knife through butter. Her clipper work was always smooth and even. No track marks. No sticky-outies.

This was not nearly as easy as I thought! Read the rest of this entry »


An Easy Way to Create a Poodle Beveled Cuff

As with all grooming techniques, there are many ways to get the job done.

When I was a contest groomer, I always did my Poodle cuffs by hand. I would brush the coat down then give it a quick fluff with my comb. Once it was fluffed, I’d glide a long straight shear in and set the lower edge. Then I’d re-fluff and grab my long curved shears to round and bevel the edges. It was time-consuming.

Done well, the beveled cuffs came out gorgeous. Done poorly, they were a sloppy mess. I had four chances to be perfect with my cuffs – or four chances to really mess up.

For pet dogs, I quickly taught myself another method. It was quick. Fool-proof. And it worked well on most of my shorter stylized pet trims. Read the rest of this entry »


How to Handle Tardy and No-Show Clients

Unfortunately, there isn’t an easy rule for solving the problems of tardy or no-show clients. The good news is that you have lots of options to help deal with it. Depending on how busy you are, cancellations can either be a blessing or a curse. In either case, if you have a client who is chronically dismissive or disrespectful of your time, you need to be proactive and correct the problem.

Our kennel, Whiskers Resort and Pet Spa, experienced 68 reservation cancellations over the 4th of July holiday. During the summer months, Whiskers runs at over 100% occupancy rate with its 180 rooms. During peak holidays such as Thanksgiving, Christmas, New Year’s, and Spring Break, Whiskers charges a $50 deposit for all reservations. This deposit is nonrefundable if the cancellation takes place two weeks prior to their check-in date. In the past, the deposit has not been charged for Memorial Day, the Fourth of July, or Labor Day. That will be changing. Read the rest of this entry »


Time = Money in a Pet Grooming Salon

blog imagerrTime is money in our business. Sure, we love pets. I don’t know anyone who gets involved in this career who isn’t passionate about animals. Still – time is money. And in this fast paced world, it never seems any of us have enough of either!

My goal is always to turn a small to medium-sized pet in an hour or less; bathe, dry, haircut, and/or finish-work on a bath and brush style pet.

If you are not turning at least a dog an hour, you have an issue somewhere in your routine.

Here are some ideas/methods that allow seasoned pet professionals to hit that goal. Take a read and see if you can identify ideas you can try to help increase your speed in the grooming department. The times given are for small to medium-sized pets. Read the rest of this entry »


How to Encourage Cold Weather Appointments

blog imagerrDo you live in a climate where you have seasonal changes in the weather patterns? For many groomers, the number of grooming appointments dips with the temperature. This can be a real problem if you rely on your grooming income to pay your bills!

How do you combat that problem? Encourage pre-booking.

It always amazes me how many clients have no idea what their pet needs in terms of coat care when the temperatures plummet.

Professional pet grooming is service driven. That means you must be a problem solver – even when your clients don’t know they have a problem! Thus, you become not only the problem solver but also the educator!

Just prior to some of the coldest weather of the season in the northern hemisphere, we have one of our busiest seasons – the holidays. Take advantage of your good fortune.

Here are 6 of the most common problems associated with colder weather: Read the rest of this entry »


5 Steps for Setting Goals in Your Grooming Department

blogrrLast night I was sitting with Misty Fowler, our grooming department manager at one of my companies, Whiskers Resort & Pet Spa. It was our annual Christmas party.

Our conversation touched on the amazing growth that company had accomplished in the past few years. Misty beamed as she reported, “The grooming department is only $2,800 short of achieving our annual goal. And we still have the entire month of December to go!”

I was intrigued. She went on to explain how they did it.

A year ago she determined what she wanted for a growth rate in the grooming department. She figured out what that number would be based on the current year’s annual sales for the grooming department.

Once she had her annual target, she divided it by 12 to give her a monthly goal. Taking it one step further, she divided that monthly number by 4.3 to give her a weekly goal to aim for. Finally, she divided that weekly number by six to give her a daily target. She now had a clear road map. She, and her team, knew what they had to do to reach their annual goal. Read the rest of this entry »


Customer Service Basics

happy-clientrrrThis is the time of year when we think a lot about being grateful. As someone who works with people every day, I often think about customer service and how much of it makes an impact on our business and ourselves.

It’s easy to take your customers for granted when your shop is booked out several weeks in advance – or if you’re the only game in town. Sooner or later, another business like yours is going to spring up nearby. Are you ready? If all things are equal…

• Convenience
• Location
• Quality
• Price

…what do you do to set yourself apart? When your clients have coffee with their friends do they say, “They aren’t that great, but they’re so close to my house…” OR “I have to drive out of my way to get there, BUT IT’S WORTH IT.

Read the rest of this entry »


Surviving the Holiday Rush

blogrrAfter working professional in the pet grooming industry over 35 years, the only time I worry about dealing with clients is the Christmas holiday season.

The two weeks preceding the actual day can be a chaotic mess.  With Christmas shopping, decorating, baking, family gatherings, holiday socials to attend, and every regular client you have wanting to be booked as close to Christmas as possible . . . phew!  December can be an exhausting month!

But, wait – it doesn’t have to be!  Christmas organizing all year round will let you create that picture perfect holiday without nearly the stress. Read the rest of this entry »


Nine Seconds to Make a First Impression

Dog-Computer-Wallpaper-1024x768rrYou meet someone for the first time – it could be a new client walking through your doors, someone at a grooming trade show or a new team member.

The moment that stranger sees you, their brain makes a thousand assumptions.  It might be a new client or someone you meet anywhere else.  You are giving off clues about yourself before you ever begin to speak.  They are gathering a wealth of nonverbal clues about you.

What are nonverbal clues?

Nonverbal clues include all the ways you present and express yourself, apart from the actual words you speak.  Things like eye contact, gestures, posture, body movements, and tone of voice.  All of these signals can convey important information that isn’t put into words.  They are extremely important at work and in business.  Perception is reality. Read the rest of this entry »


Closet Organizer

Messy-Closet-PhotorrI talk to people in and outside of our industry every day and I am always looking to learn something from every conversation, not matter how short or long the conversation happens to be. Sometimes the conversation is very short, a simple phone call to check in with staff at the office or colleagues in the field, and sometimes the conversation are much more lengthy, which could include planning meetings or networking opportunities. All in all, everyone has something to say and there is always something to learn.

Recently, I was speaking to someone on a plane about their business. We engaged in the standard reciprocal greeting when we found ourselves sitting next to one another and then proceeded to go to work on our laptops. After clicking away for about 30 minutes, I happened to pick up a vibe that the man I had said hello to just a little while ago is in some form of law enforcement or military, I wasn’t sure yet. So, being the social butterfly I am, I asked. Boy am I glad I did!

The man was a retired Marine who is now working as a management consultant. I was instantly intrigued. I asked him what lessons he learned from the military that he felt were the most valuable to him in his new line of work. He answered very quickly. His top pick was “systems” and “standards”. Read the rest of this entry »