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Cache’s Pâté Meat Balls

CacheHow to Get a Dog to Eat When Her Appetite Wanes

Last week was a week none of us want to deal with. We had to make the difficult decision to bid farewell to one of our beloved Maremma Sheepdogs. Most of us who have had multiple dogs have a few “heart dogs.” Cache was one of mine.

Maremmas are livestock guardian dogs. Their natural instincts allow them to take responsibility, making their own decisions in the absence of their owners. This means they are very independent thinkers. They decide for themselves how best to deal with prospective invaders (people or varmints) or potentially dangerous situations. Typically, the breed is not well suited as a typical household pet. They need space and a job to do.

Cache’s personality was true to her breed. However, we heavily socialize all our Maremmas. When we are in public, ours are soft, gentle, and friendly. On our own property, their natural instincts come out loud and clear. Cache was serious about protecting her turf, the animals she was raised with, and guarding us. She always made me feel comfortable and safe. She was with me most of the time, whether it be at work or at home.

Last year a nasty growth had to be removed from her third eyelid. The vet felt he got good margins and she healed up in no time. Seven months later, the growth was back. This time, when we had it removed we sent it in to be tested along with full blood work.

Unfortunately, we learned she had a very aggressive form of cancer that takes over the entire system in a short amount of time. The best thing we could do was keep her comfortable and enjoy the limited time we had left with her. Read the rest of this entry »


The Secret to Handling Challenging Dogs

Dollarphotoclub_57676672In my years of teaching new pet groomers, I’ve seen hundreds of dogs take advantage of a new students. Dogs pull, squirm, whine, snarl… and bite. I’ve seen many students frustrated to the point of tears.

Then a miracle happens.

An instructor will walk over to the pet and gently take over for the student. Suddenly, this challenging pet turns into a perfect angel. The students’ jaw drops. A moment in stunned silence passes before the student exclaims, “How did you do that?!” The answer is simple:

Energy. Read the rest of this entry »


How to Get the Most from a Hands-On Grooming Clinic

Feline Grooming Demo #2Attending a hands-on clinic is still one of the best ways to learn. These events often feature stylists that have proven their skill level around the globe. Despite their busy workshop travel schedules, celebrity pet stylists can still be found at their grooming tables every day, just like you, grooming regular clients.

Have you ever had the opportunity to train with a celebrity pet stylist? It’s a great way to improve your skills and get super energized!

Many top professional pet stylists love to help the next generation of groomers. Some of these teaching opportunities may be demonstrations or lectures. Others might be workshops where you supply the dog or cat (as well as the grooming tools) and have the opportunity to be personally coached as you work.

So, how do you get the most out of one of these coaching sessions? Read the rest of this entry »


It’s Shedding Season!

DG It’s shedding season in the northern hemisphere. All those heavy coated bath and brush dogs have begun the seasonal shedding process. It’s my favorite time of year!

Is it messy? Absolutely. Can it be a lot of work? You bet. But if you’re prepared, have the right tools, and know the tricks, it doesn’t take that long. And it’s not that hard. I don’t know about you, but for me, this is the most gratifying grooming work. There is nothing more rewarding. I love the feel. I love the smell. I love to watch the dogs move as their coat floats and glistens in the sun.

I love big furry dogs. My husband and I live with three Maremma Sheepdogs. We live on a farm in Michigan and experience all four seasons. Seasonal shedding is something we battle every year. As owners of a grooming school, we are fortunate to have our dogs groomed on a regular basis. Read the rest of this entry »


New Release: Creating Consistency in Your Grooming Business

CreatingConsistencyinYourGroomingBusinessThis new video release features a great conversation with seasoned professional pet stylists, Lindsay Dicken, Marc LaFleur, and Melissa Verplank  about building consistency.  What makes this discussion truly interesting was their variety of grooming backgrounds.  You’ll discover a few common threads kept surfacing as they talked.  It did not matter if the business was a small or large salon, a mobile groomer, or a fixed location grooming salon.

Amazingly, they all found solutions to this pesky problem in a similar way.

Join this group as they share their experiences with you.  You get to be a fly on the wall as they talk about ways to build consistency within their grooming businesses.


Are You Front Page News Worthy?

Blog ImageIf your local newspaper were to drop by, un-announced, to do a feature story about you and your business — would you be proud? What about your local TV station? Would you be delighted of the impression you will make on the community as your photos were splashed across the front page? What about being seen by thousands watching the local news?

If the answer is no, take the steps necessary to create that positive, professional image that will make a lasting impression on all of your clients, every day.

For new clients walking through your door, they’re going to make a lasting impression in their minds about you in less than 30 seconds. In those 30 seconds you have the opportunity to make a positive impression with three of the five human senses; smell, hearing and sight.

In over 30 years of business, trust me – this scenario has played out many times with my multiple business. If there is a slow news day, nothing can fill the space better than pets! Luckily for me, I have lived by this credo for years. We are always ready to be front page news. In all my companies, cleanliness and professional appearance have always been a top priority.

Daily maintenance is critical on an ongoing basis. However, many professional grooming salons experience a slowdown right after the holiday season. Your appointment book is light. The phone is not ringing. You’re wondering what you can do with yourself. I’ve got the answer for you. Push up your sleeves and get ready to apply the elbow grease.

This is the perfect time of year to do all those pesky little tasks you’ve been procrastinating on. It doesn’t matter whether you are a stationary salon or a mobile grooming unit — most of these items apply to both.

  •  deep clean all areas of the salon (we’re talking on your hands and knees using a scrub brush type cleaning!)
  •  apply a fresh coat of paint
  • organize your reception area
  • clean out your computer files
  • clean the lint traps of your dryer(s)
  • organize your supply cabinet
  • sort out your tool kit
  •  revamp your print marketing materials
  • clean and perform maintenance on all of your grooming equipment
  • refresh your website and Facebook pages
  • rearrange your retail area (if you have one)
  •  change the art in your salon if you have room
  •  install clocks in every room
  • oil and service your grooming tables
  •  order new smocks and/or grooming attire
  • pamper yourself with a personal makeover for fresh look

Many of the above tasks would create an immediate positive impression to your clients. Even if the client doesn’t immediately sense the impact of one of the listed items, it doesn’t mean it won’t affect them. It will affect you in a positive way. That positive energy will transfer to your customers.

The next time your local news company calls for an interview, you’re going to have the confidence to greet them at the door even if you only have a few moments noticed before they arrive. When your photo is splashed across the front page or you are splashed across the TV screen, you’re going to be proud of what you see — and your clients and prospective clients will be impressed.

There is no amount of marketing dollars that can buy free publicity. Are you ready to be front page news?

Happy Trimming!

~Melissa